I had an interesting conversation with a prospective customer this morning. Let’s call him John. John runs a successful business since 1982 and has thousands of happy clients. Their business received a few negative reviews online. This is affecting their business as they are struggling to gain new clients. John wanted us to post a few […]
Month: February 2016

Understanding the Importance of Pro...
Even in today’s world dominated by social media, it is surprising that most small and large businesses still do not understand the importance of brand reputation management. For most people online reputation management is merely responding to negative reviews online and pushing negative search results out of top few pages of Google. This couldn’t be […]

Brand Reputation Management in the ...
The advent and growth of Social Media has become a blessing for businesses worldwide. It has given them a platform to communicate their message to their targeted audience. Small businesses can now tell their story to their customers and follower without spending thousands and thousands of dollars. It won’t be wrong to say that social […]

3 Proven Tactics for Dealing with a...
A negative Google search result could possibly be the worst thing to happen to a brand’s reputation. Not only does a bad, unflattering mention of one’s brand, products or services affect their reputation, but it leaves the targeted business owner or marketer themselves in deep concern and disappointment. And often these reviews come out to […]