Online space is notorious for making as well as breaking brand’s image in a matter of no time. Internet has its own mysterious ways that can turn a brand into dust and a brand out of dust with its phenomenal reach. It becomes nearly impossible to fathom internet in terms of its influence. It’s crucial […]
Author: Tanuj Rastogi
Love your Google search results wit...
As Murphy’s law states that “If anything can go wrong, it will”, only smart organisations are prepared to combat with this seemingly inevitable possibility. Few organisations today undertake reasonable actions for managing the long-term repercussions a perceived crisis can have on their Corporate Reputation. Reputation is a metric that defines how the customer base sees […]
You Got to Care for Your Image Beca...
Let’s admit it. Whether it’s the real world or the digital realm, no matter how many good deeds you boast in your track record, a smattering of negative act can ruin it all for your reputation and public image. And once the negative connotation starts, your reputation gets worse and worse. Unfortunately, in some cases […]
Building Your Online Reputation All...
Reputation management is a prerequisite for any business or online marketer. But the unfortunate truth is, most marketers only focus on their business reputation when they fall victim to the fury and frustration of disgruntled customers or are pounded with destructive feedback and reviews. Ideally, online reputation management must be planned as a proactive approach. […]
Strategies for Dealing with Negativ...
More and more people these days rely on online reviews before making a purchase. According to Zendesk, 88% have been influenced by an online customer review before making a decision. According to a survey run by PhoCusWright, this is especially true for the travel and hospitality industry. More than 80% TripAdvisor users say that the site’s reviews […]
