Reputation management is a prerequisite for any business or online marketer. But the unfortunate truth is, most marketers only focus on their business reputation when they fall victim to the fury and frustration of disgruntled customers or are pounded with destructive feedback and reviews. Ideally, online reputation management must be planned as a proactive approach. […]
Business
Strategies for Dealing with Negativ...
More and more people these days rely on online reviews before making a purchase. According to Zendesk, 88% have been influenced by an online customer review before making a decision. According to a survey run by PhoCusWright, this is especially true for the travel and hospitality industry. More than 80% TripAdvisor users say that the site’s reviews […]
It’s High Time to Explode Your On...
So, you want to set your business for success? How do you go about it? You lay out an educated plan that meets your business needs and goals, build marketing strategies and implement them diligently and yes, establish an online presence. Building your business a strong online presence serves a crucial function in creating a […]
3 Proven Tactics for Dealing with a...
A negative Google search result could possibly be the worst thing to happen to a brand’s reputation. Not only does a bad, unflattering mention of one’s brand, products or services affect their reputation, but it leaves the targeted business owner or marketer themselves in deep concern and disappointment. And often these reviews come out to […]
So, it’s 2016. How Are You Going ...
“What are people saying about my brand?” The question has been a matter of real concern for business of all kinds, operating online. With the coming of 2016, having a strong corporate reputation online has become rather crucial than ever. As more and more corporations, firms and marketers are going online with their business, managing […]
